What if your startup pitch didn’t just inform — but moved people to believe? This episode reveals how the most effective founders use strategic storytelling to build trust, spark action, and secure funding.

What You'll Learn:

• Why most pitch decks fail to convert — and how to fix them

  
  

• How to use emotional storytelling to resonate with investors

  
  

• How to simplify deep tech for non-technical audiences

  
  

• Narrative frameworks for Series A, B, and beyond

  
  

• The psychology behind VC decisions (and what makes them say yes)

  
  

Guest Spotlight:

🎤 Ehud Dror, Founder of Tailoring Your Story, is a globally respected startup storytelling strategist. He’s helped dozens of Israeli tech startups — from deep tech to SaaS — secure VC funding and scale their vision using founder-first narratives.

Whether you’re pre-seed, scaling, or pitching for your next round, this episode gives you practical frameworks, examples, and narrative power-ups you can apply immediately.

Rate Us:

Like what you hear? Subscribe to Startuprad.io on Spotify, Apple Podcasts, and your favorite app. Leave a ⭐⭐⭐⭐⭐ review — and share this with a founder or investor who needs to hear it.

Show Notes

Guest Name: Ehud Dror, Founder at Tailoring Your Story

Blog Post: http://startuprad.io/post/the-startup-storytelling-playbook-craft-narratives-that-win-investors-and-customers

Relevant Resources:

• Ehud Dror on LinkedIn

  
  

• Startuprad.io Blog

  
  

Timestamps:

00:00 – Introduction: Why Storytelling Is Startup Gold

02:05 – The Most Common Narrative Mistake Founders Make

06:00 – Clarity + Momentum: The Secret Formula for Pitches

09:25 – Why Most Pitch Decks Fail to Raise Funding

14:20 – Deep Tech Storytelling: How to Make It Relatable

20:10 – Crafting the Founder “Why” That VCs Remember

26:00 – The Role of Emotion in High-Stakes Pitching

33:15 – One Narrative, Multiple Audiences (VCs, Media, Customers)

38:44 – Startup Storytelling for Series A to IPO

41:22 – Final Takeaways + Bonus Storytelling Framework