Although Facebook hasn't been my favorite platform, I've never abandoned it.  My goal today is to share with you how I use Facebook to grow my business. The Facebook platform isn't dead so you can still use it to build your business. Facebook is your warm market, while Instagram is more of a cold market. Social media algorithms and cultures are constantly changing, and Facebook is no exception.

Digital marketing is the best way to earn money in 2023. 

To be honest, I have discovered it to be the easiest platform to post on and share with you as it doesn't require as much planning. Since losing my other Instagram account at 11K followers, I have been using Facebook more. In a way, Facebook allows you to remove your niche more than a platform like Instagram does. No matter what platform you use, it is still important to develop your personal brand.

What posts should you make to get reach and visibility? Here is what you should post every week.

1. Curiosity posts: How does a curiosity post work? In essence, it's trying to pique curiosity. You might have a harder time creating this one on Facebook, but it works as a way to expand your reach.
2. Engagement posts: In terms of engagement and conversation pieces, engagement posts are very similar to curiosity posts. Those posts are encouraging discussion because of their state, their statements, and their statements
3. You Content, Personal Brand: It's your friends and family on Facebook. It's your grandma, it's your mother-in-law. In a way, Facebook is like a diary, a digital diary of photos and what you're doing. Hence, you cannot just be in business 24 hours a day, seven days a week. You have to bring in that YOU content. 

Connect with Emmy on the GRAM  @theheyheyemmy or hang out on Facebook.

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Connect with Emmy on the GRAM @theheyheyemmy or hang out on Facebook.