DiscoverThe Advanced Selling PodcastStop Being the Best-Kept Secret: How to Get Found by Your Ideal Clients
Stop Being the Best-Kept Secret: How to Get Found by Your Ideal Clients

Stop Being the Best-Kept Secret: How to Get Found by Your Ideal Clients

Update: 2025-09-22
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Tired of perfecting your sales skills but struggling to get in front of the right people? Bill and Bryan tackle the universal challenge every B2B professional faces: visibility. Using a real client case study from the tax law industry, they reveal why traditional cold calling is dead and share actionable strategies to become visible where your prospects are already looking.

Discover how to leverage weekly insight videos, LinkedIn article publishing (including the brilliant interview strategy that gets you access to C-suite executives), strategic conference attendance, and hosting your own executive events. Plus, learn why 80% of sales success comes down to getting the meeting – not perfecting your pitch.

Ready to stop being the best-kept secret in your industry? This episode shows you exactly how to get found.

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Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrets to Reinventing Yourself and Your Business." http://12boldmoves.com

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Stop Being the Best-Kept Secret: How to Get Found by Your Ideal Clients

Stop Being the Best-Kept Secret: How to Get Found by Your Ideal Clients

Bill Caskey and Bryan Neale: B2B Sales Trainers