In this episode, Tara Bryan discusses a common pitfall for many business owners - vague promises that don't distinctly address the potential customer’s problem or the solution they provide. She explains why being specific about the measurable results you deliver—and the exact steps to get there—is essential to building trust, attracting clients, and creating a scalable business. In this episode, you’ll get actionable tips to define your business outcomes, align client expectations, and simplify your processes to scale effectively.

Key Topics Discussed-

Why Measurable Results Matter:

• The difference between vague promises and clearly defined outcomes.
• How measurable results build trust, attract clients, and drive loyalty.

Common Challenges in Defining Outcomes:

• Overcomplicating processes and lacking clarity.
• Fear of committing to one result and not delivering.

Steps to Create a Results-Driven Framework:

• Identifying the core problem your business solves.
• Mapping a step-by-step journey for your clients.
• Using data, case studies, and examples to validate your framework.

Building Confidence in Your Offers:

• Why confidence in your deliverables is essential for attracting the right clients.
• How a simple, scalable framework builds authority and credibility.

Action Steps:

• Identify the single most important problem you solve for your clients.
• Outline a clear, measurable result you deliver.
• Simplify your process into a step-by-step framework that aligns with client needs.
• Validate your framework through case studies or pilot programs.

Resources Mentioned:

• Schedule a Free Call with Tara Bryan: https://taralbryan.com/step/15-learn-to-scale-call/
• Discover the Infinite Scale Method™: https://taralbryan.com/step/create-and-grow-an-online-business/

About Me:

Hey, it’s your host, Tara Bryan. And I am on a mission to help more business owners learn to infinitely scale their businesses by leveraging the power of online without sacrificing the customer experience or results. 

I like to geek out on all things business strategy, marketing, interactive digital and user experience. This podcast is all about what is working, lessons learned and actionable tips to create and grow a thriving online business. 

Join us each week as we dive into different strategies, tactics and tips you can apply immediately to your business.

To learn more:

Find us at https://www.taralbryan.com

Here are two ways we can help you create, grow and scale your business:

1. Want to package your expertise or become a Scalable Expert? Take our free quick assessment to see how close you are to creating a scalable business.

The Scalable Expert Assessment

2. ALREADY HAVE AN ONLINE BUSINESS & READY TO INFINITELY SCALE?

Download our free 50 Ways to Engage Your Customers guide or Schedule a 30 minute call with Tara to talk about our offers that will help you master the game.

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Mentioned in this episode:

https://taralbryan.com/step/15-learn-to-scale-call