On this episode of Behind the Bots we interview Toni Keskinen, the Chief Revenue Officer at 180ops.com. 180ops is a company that analyzes customer data to help businesses understand their customers better and increase sales. 

- Toni has 25 years of experience in marketing research and insight generation to understand customer behavior. He started 180ops to help companies sell the right products to the right customers. 

- 180ops models individual customer data along with external market data. This allows them to forecast risks, opportunities, and readiness for each customer. 

- In just 1 month, 180ops can analyze a company's data and billing history to show where current revenue is coming from. They also calculate the potential for new sales opportunities.

- 180ops serves mid and large-sized enterprises. They concentrate on providing unique value instead of trying to offer everything. 

- Toni believes AI will automate many jobs, which is exciting but also scary. He says if your job is rules-based, it's likely that AI can automate it.

180OPS
https://www.180ops.com/
https://twitter.com/180ops

TONI KESKINEN
"Path to Growth and Profitability" (https://a.co/d/aaEQgZl)
https://twitter.com/Toni_Keskinen
https://www.kaannekohta.com/

FRY-AI.COM

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https://twitter.com/lazukars
https://twitter.com/thefryai

PEOPLE IN THE POD:

Toni Keskinen: CRO, Co-Founder at 180ops
Ryan Lazuka: Host and founder of www.fry-ai.com
Hunter Kallay: Writer of the www.fry-ai.com newsletter