Swamp Notes: Is mainstream media old news for Harris and Trump?
1Digest
This podcast delves into the 2024 US presidential election, examining the communication strategies employed by Donald Trump and Kamala Harris. The discussion highlights Trump's reliance on niche, right-leaning podcasts and YouTubers to reach his base, while Harris focuses on non-traditional media like social media and influencer marketing, particularly targeting younger voters. The podcast also explores the decline of local news and its potential implications for democracy, emphasizing the erosion of transparency and accountability in local government and community affairs. Additionally, the podcast examines the situation of two NASA astronauts stranded in space due to a malfunctioning spacecraft, highlighting the role of Elon Musk's SpaceX in their rescue and the potential influence of Musk's support for Trump on the election.
Outlines
The 2024 US Presidential Election: Communication Strategies, Local News, and SpaceX
This podcast explores the 2024 US presidential election, analyzing the communication strategies of Trump and Harris, the impact of local news decline, and the potential influence of Elon Musk's SpaceX.
Keywords
Non-traditional Media
Refers to communication channels outside of traditional media outlets like newspapers, television, and radio. Examples include social media platforms, influencer marketing, and online communities.
Influencer Marketing
A marketing strategy that leverages individuals with a significant following on social media or other platforms to promote products or services.
Political Polarization
The widening gap between opposing political ideologies, leading to increased division and conflict within society.
Local News
News coverage focused on events and issues within a specific geographic area, often including local government, community affairs, and local sports.
Absentee Ballot
A ballot that allows voters to cast their vote without physically going to a polling place, typically used by individuals who are unable to vote in person due to illness, travel, or other reasons.
SpaceX
A private aerospace manufacturer and space transportation services company founded by Elon Musk.
2024 US Presidential Election
The upcoming election for the President of the United States, scheduled to take place in November 2024.
Q&A
How are Donald Trump and Kamala Harris using different communication strategies to reach voters in the 2024 election?
Trump is utilizing niche, right-leaning podcasts and YouTubers to spread his message, while Harris is focusing on non-traditional media like social media and influencer marketing, particularly targeting younger voters.
What are the potential implications of the decline of local news for democracy?
The decline of local news can erode the fabric of democracy by reducing coverage of local government, community affairs, and other important issues, leading to a lack of transparency and accountability.
How does the situation of the NASA astronauts stuck in space relate to the 2024 election?
The situation highlights the role of Elon Musk and SpaceX in space exploration and their potential influence on the election, particularly given Musk's support for Trump.
Show Notes
Kamala Harris and Donald Trump have different approaches to the media: Trump talks a lot, and Harris talks a little. But the candidates share one thing in common: they’re both sceptical of mainstream outlets. The FT’s US managing editor, Peter Spiegel, and Los Angeles bureau chief, Christopher Grimes, join this week’s Swamp Notes to explain why.
Mentioned in this podcast:
Kamala Harris versus the media
‘Way too much news’: US conservatives face a fragmented media map
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Swamp Notes is produced by Ethan Plotkin, Sonja Hutson, Lauren Fedor and Marc Filippino. Topher Forhecz is the FT’s executive producer. The FT’s global head of audio is Cheryl Brumley. Special thanks to Pierre Nicholson.
Read a transcript of the original episode on FT.com
CREDIT: NBC News
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Table of contents
United States
