Swimwear Brand Founder: Lessons from 20+ Years in Business
Description
Today, I’m joined by Maureen Hall, founder, CEO, and creative director of COÉGA, a Dubai-born swimwear brand that has grown steadily for over 21 years. After serving in the Canadian Air Force, Maureen transformed her sewing hobby into a fashion company that now operates in 100+ retail locations across the Middle East and has collaborated with Disney, Marvel, and Warner Brothers.
In this episode, Maureen shares the mindset and strategies that kept her brand alive when so many others disappeared. We discuss purposeful leadership, resilience in business, the role of creativity, and how to stay optimistic even in the face of challenges.
If you’ve ever wondered what it really takes to create a business that doesn’t just survive but thrives for decades, this conversation will inspire you to think long-term.
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