Target Market
Update: 2009-07-20
Description
Creating a successful business begins with knowing who your ideal client is and then crafting your services and marketing message so that it resonates with your ideal client.
Many Solopreneurs resist being specific with who they choose to do business with. Believing that the larger the net the more clients they can capture. Reality is because they are not targeted their message does not resonate with their ideal client.
Many Solopreneurs resist being specific with who they choose to do business with. Believing that the larger the net the more clients they can capture. Reality is because they are not targeted their message does not resonate with their ideal client.
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