Learn Speak Teach Episode #131 with Austin Armstrong.

How many followers do you have on Facebook?

Would you like to grow your audience? If the answer is yes, this episode is for you.

Ben Albert interviews content creation powerhouse Austin Armstrong, founder of Syllaby and a social media juggernaut with millions of followers across platforms like Facebook, YouTube, and Instagram.

Austin shares his journey from MySpace marketer to modern-day AI entrepreneur, revealing how he built a massive online presence without burning out. He breaks down his secrets to prolific content production, from leveraging AI and delegation, to the viral tactics that keep his posts at the top of the feed.

Ben and Austin also dive deep into thriving and surviving in the fast-paced world of social media, touching on everything from Facebook growth hacks and the evolution of content creation, to the democratization of AI tools like Syllaby. 

No matter where you are in your content creation journey, this episode is packed with practical advice, a behind-the-scenes look at viral strategies, and a refreshing, transparent discussion on balancing creativity, business, and well-being in the digital age.

During this episode, you will learn about:

[00:00 ] Trailer

[01:25 ] Social media and time management

[02:37 ] Season of growth

[03:26 ] Burnout for entrepreneurs

[09:26 ] Facebook strategy

[12:42 ] Facebook text threads

[15:58 ] Reposting top-performing posts

[21:34 ] Facebook’s backgrounds

[22:08 ] Check out Austin’s Facebook page

facebook.com/Owwstin

[22:49 ] MySpace versus Syllaby

[27:46 ] Syllaby’s content quality

[37:43 ] A sample of what Syllaby can do

[39:45 ] 4th July video

https://www.youtube.com/watch?v=qBragY66CPk&ab_channel=AncientHistoryFacts

[42:55 ] Syllaby’s video feature

[48:41 ] Attend AI Marketing World, Oct 9–11 in Frisco, Texas

[50:06 ] AI Marketing World conference plan

[53:07 ] Signature talk

[54:41 ] Capitalizing on trolls

[57:46 ] Support Austin

Key Takeaways:  

• One of the biggest lessons I learned in business is to not solely build the lead generation source around your personal brand. Because when you disappear, it doesn’t work anymore. ~ Austin Armstrong [06:37 ]

• “Quantity leads to quality.” ~ Austin Armstrong [17:57 ]

• “There’s always going to be a workaround that’s why marketers are the worst people on earth.” ~ Austin Armstrong [21:01 ]

• At my agency, I treated every social media platform for a service-based business owner as a search engine. People are searching for information. ~ Austin Armstrong [28:15 ]

• “I believe that anybody should be able to create content no matter where they’re at.” ~ Austin Armstrong [34:54 ]

• That’s why I love AI, it democratizes the ability to get that idea out of your head and into the world. ~ Austin Armstrong [35:46 ]

• “All information is repeated. People are just looking for the voice they resonate with.” ~ Austin Armstrong [36:59 ]

• “It doesn’t matter how content is made, the viewers will decide if your content is good or not.” ~ Austin Armstrong [44:34 ]

• If you’re able to deal with trolls (and not everyone can, I get it), you can manipulate them to get more engagement, which increases your chances of going viral. ~ Austin Armstrong [54:55 ]

People Mentioned and Other Resources:

1. Syllaby

2. Five Insane Bible Facts

3. The Entire History of 4th July

Keep In Touch with Austin Armstrong:

Website: https://austinarmstrong.ai/ 

X: https://x.com/SocialtyPro 

LinkedIn: https://www.linkedin.com/in/austinarmstrong90/ 

YouTube: https://www.y