Alyssa Arnold is a seasoned operator and strategic advisor with over 14 years of experience spanning M&A, operations, and scaling high-growth businesses, including founding Wildwood Growth Partners and ATex Energy. Now, as a partner at The Angel Group, Alyssa is focused on fueling the next generation of CPG companies.

The Angel Group is a private investor community dedicated to investing in breakout consumer brands. They go beyond capital, providing strategic support, deep industry connections, and hands-on guidance to help early-stage companies not just grow, but "grow smart and scale fast." The Angel Group serves as the critical early resource for founders ready to turn their innovative idea into a market leader.

Inside the Episode:

• How Alyssa's extensive background in strategic advising and scaling businesses informs her approach to early-stage investing in CPG.

• What The Angel Group looks for in a CPG brand and how their community model provides more than just funds to founders.

• Critical advice from Alyssa for emerging brand founders on structuring their businesses and pitches to attract early-stage investment.

Connect here!

This podcast episode was made possible by Hummingbirds

Hummingbirds is the go-to platform built for creator-powered retail activations—connecting everyday creators with CPG brands to spark shelf-level awareness, drive in-store momentum, and generate authentic content in the markets that matter most. Learn more!