Long before sustainability became a buzzword, the world-renowned Six Senses brand championed sustainability. And not on a surface level. For them, sustainability was factored into every aspect of their brand—from how hotels need to be built in harmony with their environment, to how meals are sourced, and even in the experiences guests partake in. Essentially, the fabric of a culture, of a place is not mutually exclusive from tourism. If anything, they benefit from each other, if we have a sustainable approach. To understand this further, we have with us on this episode, Jeff Smith, the VP of Sustainability and Six Senses. 

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