The Buy Local Bonus Initiative - Claire Koenig Of Visit Milwaukee Joins
Update: 2025-12-30
Description
Why is it important to buy local, especially in high-volume times like the holiday season, and what is the Buy Local Bonus initiative? Claire Koenig, the VP of Communications and Advocacy for Visit Milwaukee, stopped in studio to discuss the local benefits. What’s the ripple effect of spending your dollars at a mom and pop shop instead of a large business, and how have those local establishments been doing in 2025? 620 WTMJ’s Adam Roberts and Mike Spaulding also discussed these topics with Koenig.
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