Courtney Lane interviews Jim Karrh, author of "The Science of Customer Connections: Manage Your Message to Grow Your Business." How confident are you in the messaging behind what you sell? You know you have a quality product, passion to sell your product and a willingness to evangelize it to the marketplace. But what do you say? What are your competitors saying about your product and how are you supposed to respond to them? Tune in to a message that can bolster your recruitment processes as well as enhance your selling technique.  

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ABOUT OUR GUEST

Jim has an MBA from Duke University’s Fuqua School of Business, along with bachelor’s, master’s, and doctoral degrees from the University of Florida. But Jim also knows you don’t have to be a Ph.D., a professional speaker, an extrovert, or a brilliant conversationalist to bring your own business story to life. You just need to follow a process he calls “Managing Your Message.”In our increasingly noisy world, Jim Karrh helps businesses break through the noise and grow—through more effective and consistent customer conversations.



Too many professionals today are missing out. They have a lot to offer--but their message isn’t right, or they lack enough messengers to share it, or the entire process seems unmanageable.



Jim Karrh offers clients his experience as a consumer researcher, award-winning corporate marketing leader, and now consultant, speaker, and coach to businesses ranging from startups to members of the Fortune 500. Jim is the author of The Science of Customer Connections: Manage Your Message to Grow Your Business (published by Career Press). He is also host of “The Manage Your Message Podcast.”



CONNECT WITH JIM KARRH

website: https://jimkarrh.com/

LinkedIn: https://www.linkedin.com/in/jimkarrh/

Twitter: @JimKarrh

His book is available on Amazon:  https://www.amazon.com/dp/B07PGC7XLR/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1