DiscoverMaximum LawyerThe Culture Formula Nobody Teaches with Travis Howard
The Culture Formula Nobody Teaches with Travis Howard

The Culture Formula Nobody Teaches with Travis Howard

Update: 2025-12-30
Share

Description

Watch the YouTube version of this episode HERE


Are you looking for some insights on how to create a healthy firm culture? In this episode of the Maximum Lawyer Podcast, Tyson interviews law firm co-founder, Travis Howard about his journey from corporate life to building a firm with a strong, authentic culture rooted in shared values, transparency, and conscious leadership. They discuss practical strategies for defining and sustaining company culture, managing ego, and fostering emotional intelligence. 

As a law firm owner who can control the culture of that firm, it is important for the culture to mimic that of the owners. It is important to take shared experiences of the owners and use those to design the foundations of the culture from that. You don’t want to create a culture that simply mimics that of another because you feel that is what your workers want. Using it as inspiration, you understand your own values and that of your staff and create something dynamic.

Travis shares some practices that enable growth for a firm. One practice is to be honest with each other about what the core principles are for the firm and follow them. For Travis, his firm still does formal reviews, which began at the start of the firm, to talk about things staff are displeased with and things they can do better. This really builds trust for staff and allows for open dialogue.

Listen in to learn more!


4:19 Building Law Firm Culture
8:08 Avoiding Toxic Culture
17:30 Unique Cultural Practices
31:27 Culture’s Role in Reputation and Trust 

35:21 Practices That Enable Growth
44:51 Introspective and Conscious Leadership

Connect with Travis:

Tune in to today’s episode and checkout the full show notes here



Resources:

Comments 
In Channel
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

The Culture Formula Nobody Teaches with Travis Howard

The Culture Formula Nobody Teaches with Travis Howard

Tyson Mutrux