DiscoverFame-ReadyThe Difference Between your Personal Brand and your Personal Life
The Difference Between your Personal Brand and your Personal Life

The Difference Between your Personal Brand and your Personal Life

Update: 2025-12-03
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This week’s Fame-Ready episode is a deep dive into showing up authentically — even on the days you’re not feeling bubbly — while staying aligned with your North Star. 

Top personal branding and PR expert, Katrina Owens shares how she navigates gloomy days. She gets real about the days you question your purpose or aren’t feeling your bubbly self — that doesn’t mean anything’s wrong. Katrina walks you through the steps she took to build a purpose-driven brand that consistently attracts aligned opportunities. 


Key Takeaways:

  • Why aligning your brand with your North Star is the foundation for authentic growth.
  • How to identify opportunities that resonate with your values and long-term vision.
  • Understanding the difference between visibility that feels forced vs. natural influence.
  • How clear messaging attracts clients, partners, and media aligned with your mission.
  • Why consistency and authenticity create trust and long-term results.
  • How to strategically invest in yourself while staying true to your brand essence.
  • The different ways Katrina leverages coaching, speaking, and collaborations for impact.
  • How a brand rooted in authenticity draws opportunities instead of chasing them.
  • Steps Katrina took to build a purpose-driven business that generates sustainable revenue.

Links Mentioned:
→ Join the Fame-Ready Entrepreneur Program: https://knockoutdirective.thrivecart.com/fame-ready/

→ Follow Katrina on Instagram: https://www.instagram.com/katrinaowenspr/

→ Follow the Fame-Ready Podcast on Instagram: https://www.instagram.com/getfameready/

→ Connect with Katrina on LinkedIn: https://www.linkedin.com/in/owenskatrina/

Take action, invest in your visibility, and turn your authentic personal brand into a purpose-driven powerhouse. Step fully toward your North Star.

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The Difference Between your Personal Brand and your Personal Life

The Difference Between your Personal Brand and your Personal Life

Knockout Marketing Directive