The Entrepreneurial Athlete: The Playbook for Building Sports and Fitness Brands Rooted in Community, Discipline, and Insightful Growth with Frank Desico
Update: 2024-11-26
Description
Frank Desico, a University of Notre Dame graduate and four-year starter on the baseball team, played professional baseball in Cleveland and has spent the last decade building a strong reputation for his performance and developmental work with athletes. As assistant general manager with USA Baseball, he helped hundreds of athletes secure college baseball scholarships. In 2015, he founded Ohio Sports and Fitness, which has since grown to include OSF Baseball and Ohio Sports Complex, reflecting its expanding influence.
In this episode, we discuss:
- Frank’s journey from baseball to entrepreneurship and building a successful fitness business.
- His upbringing and how his early environment shaped his work ethic.
- Lessons learned from his experience as a baseball player at Notre Dame and professionally.
- The inspiration behind starting Ohio Sports and Fitness (OSF) with just $13,000.
- The challenges faced without securing loans and the strategies used to budget and prioritize expenses.
- Early hurdles in OSF’s growth and strategies for staying motivated through doubt and stress.
- How Frank navigates the daily stresses of being a business owner.
- The evolution of Frank’s financial planning as his business grew.
- The importance of financial planning as a business owner.
- Tips for aspiring entrepreneurs in the fitness and sports industry.
...and more!
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