The Growth Playbook of André Penha, Quinto Andar
Description
The Latitud Podcast is back with a new season — but that’s not all. We’re entering a new phase: Tomas Roggio will join me, Brian Requarth, as we uncover the playbooks used by founders and investors transforming Latin America. We hope you’ll leave each episode with a new approach to take your startup to 0, 1, and beyond.
We couldn’t have found a better first guest than André Penha — the computer scientist who saw metrics that were better than he ever forecasted when he co-founded and became the CTO of Quinto Andar.
In the beginning, you only have a dream. So you’ll have to take the lead and do things that don’t scale, just like André did. Now, Quinto Andar has over forty thousand active listings. Every three minutes, there's a new property ad on their website.
This chat was a masterclass in how to build an exceptional product from scratch and scale through excellent user experience. What you'll hear in this episode:
– The early days of André Penha and Quinto Andar;
– Doing things that don't scale: a necessity for initial traction;
– Impactful product tweaks for user acquisition and retention;
– Optimizing unit economics and dealing with investor skepticism;
– Finding partners and overcoming resistance between incumbents;
– AI as an exception handler;
– Building IPO-readiness;
– Which startup André would build if he were to start today.
I'm Brian Requarth and this is the Latitud Podcast. Vamos, LatAm!
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