DiscoverWNY EntrepreneurThe Health Benefit Mistake That’s Costing You Top Talent – Brian, Founder of Business Health Market
The Health Benefit Mistake That’s Costing You Top Talent – Brian, Founder of Business Health Market

The Health Benefit Mistake That’s Costing You Top Talent – Brian, Founder of Business Health Market

Update: 2025-06-24
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Most business owners want to take care of their team—but end up offering health benefits that are overpriced, underused, or just plain confusing. In this episode, we sit down with Brian, founder of Business Health Market, to talk about the costly health benefit mistakes small businesses are making and how to fix them without blowing up your budget.


Whether you’re a solopreneur thinking about your first hire or a seasoned business owner looking to improve retention, this conversation will open your eyes to what truly matters when offering health coverage to your employees.


In this episode, you’ll learn:


Why traditional health plans often don’t serve small teams well


How to design benefits that actually retain talent and save you money


What questions to ask before signing your next healthcare agreement


Creative options most owners don’t realize exist


The long-term business impact of choosing the right health partner



If you care about your team and want to stay competitive in today’s hiring market, you can’t afford to miss this one. Tune in now to hear from Brian, Founder of Business Health Market.

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The Health Benefit Mistake That’s Costing You Top Talent – Brian, Founder of Business Health Market

The Health Benefit Mistake That’s Costing You Top Talent – Brian, Founder of Business Health Market

David Schaub