The KJ Show: Episode 62: Behave! How Energy Policies Affect Customer Actions
Update: 2023-10-11
Description
Influencing customer behavior has become an important component of energy efficiency program portfolios for electric and gas utilities. These programs rely on innovative approaches, such as comparing customer energy usage to neighbors, and including energy savings suggestions with the monthly utility bill.
On today’s show, our host, Dr. Katherine Johnson, will explain how behavioral programs influence energy consumption. But, at what point do these programs evolve from customer education to customer “re-education?”
Changing customer behavior is essential to achieving lasting results, but some government initiatives push for dramatic lifestyle changes. Today’s show will explore how promoting individual behavior change could also lead to government overreach.
Join the KJ Show at 11 a.m. Eastern Live on Wednesday (https://boldbravetv.com/11am-the-kj-show/) and share your thoughts by calling 866-451-1451 or send your comments to kjohnson@johnsonconsults.com
Be sure to subscribe Dr. KJ's Energy Rx, weekly newsletter, which explores these energy topics more fully.
On today’s show, our host, Dr. Katherine Johnson, will explain how behavioral programs influence energy consumption. But, at what point do these programs evolve from customer education to customer “re-education?”
Changing customer behavior is essential to achieving lasting results, but some government initiatives push for dramatic lifestyle changes. Today’s show will explore how promoting individual behavior change could also lead to government overreach.
Join the KJ Show at 11 a.m. Eastern Live on Wednesday (https://boldbravetv.com/11am-the-kj-show/) and share your thoughts by calling 866-451-1451 or send your comments to kjohnson@johnsonconsults.com
Be sure to subscribe Dr. KJ's Energy Rx, weekly newsletter, which explores these energy topics more fully.
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