The Keep It Impersonal Rule

The Keep It Impersonal Rule

Update: 2025-10-06
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For decades, women have been told to stay polished, professional, and detached in order to be taken seriously. But the truth is, that old keep it impersonal rule never really served us. The new rules for women in business are about authentic leadership, connection, and humanity.

In this episode, I share lessons from building multiple brick-and-mortar businesses and how I discovered that workplace culture is one of the biggest game-changers in business. I’ll show you why building a positive workplace culture starts with leading as your real self, not a polished version of you. Because when you lean into your quirks, humor, and lived experiences, you not only strengthen your team but also prove exactly why culture is important in business.

Inside this episode:

  • Why the keep it impersonal rule is outdated and ineffective
  • How my approach to authentic leadership transformed my wine bar and coffee shop teams into true communities
  • The surprising ways employees want to feel valued beyond money
  • Why personal stories like burnout, motherhood, or failure are assets when building a positive workplace culture
  • How to apply the new rules for women in business as a midlife woman entrepreneur leading with authenticity
  • Why embracing imperfection proves that workplace culture and humanity go hand in hand

If you’re a midlife woman entrepreneur ready to stop sanding down your edges and start leaning into authentic leadership, this episode will give you the encouragement and strategies you need. Forget perfection – focus on building a positive workplace culture that lasts, because it’s the clearest example of why culture is important in business.

👉 If this episode hit home, you’ll love The Grove – my monthly membership where midlife woman entrepreneurs gather to rewrite the old rules of business together. From money to mindset to workplace culture, we normalize the conversations most people keep impersonal. 

Or, if you’re looking for a weekly dose of strategy and real talk, hop on my newsletter for no-fluff insights to help you build the business you actually want.

RESOURCES MENTIONED IN THIS EPISODE:

The Grove

Female Founders Collective Meetups - Join us for FREE!


CONNECT WITH KATY RIPP: 

Website: www.katyripp.com

Instagram: @katyripp

Pinterest: @katyripp

Facebook: @katy.ripp

Join my newsletter - where I flip the script on Mondays - transforming dread into momentum by setting clear, values-driven intentions for the week.

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The Keep It Impersonal Rule

The Keep It Impersonal Rule