The Leadership Edge: what others have lost, you can gain
Description
There’s one strategic advantage that many businesses are forgetting about right now. What that means for you is— there's a big, gaping opportunity to beat your competitors.
The strategic advantage is your customer's emotional connection to you. Fostering a deep emotional connection is becoming a lost art. If you develop it, it will take you far, far beyond your competitors.
In this episode, I share three big lessons I learned about how to make that emotional connection with customers — making raving fans out of them, creating customers that love you and will stand by you even when you make a mistake, and if your business goes through hard times they'll still be there with you.
I'll also give you three important tips to successfully implement these lessons, because they can be difficult.
You might want to take notes!
This is my podcast on leadership, life, health and happiness. How does it all fit together? Listen in and see.
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My Award-Winning Book: Eat to Lead
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