The Local Growth Bundle Solution
Description
Does every aspect of your digital marketing work together seamlessly? If not, you may be creating friction for yourself and your prospective clients. Join us as we talk with Christian Steverson, SVP of Sales & Enterprise Solutions for leadPops, and see how thousands of leadPops clients have generated millions of leads with the Local Growth Solution. You'll also see how to ensure that ALL of your digital marketing is working together to bring you more leads, more clients, and more closed deals.
Key topics include:
2:32 - Efficiency in your tech stack and what can help me scale?
3:30 - Having fewer applications to manage - focus on fewer tools that do more
5:50 - The foundation: leadPops Funnels and optimizing ALL of your marketing to convert eyeballs to leads.
10:20 - Is your website designed to convert visitors into leads, or is it essentially a digital brochure?
14:47 - The Digital Marketing Assessment and analyzing each business individually to customize a plan
16:00 - SEO and Digital reputation management - getting found and winning clients over before they contact you
17:35 - Beyond reviews in building your search ranking. Business Listings and the importance of consistent listings
20:12 - Establishing expertise and supporting SEO through online content: what if you’re not a writer or a content creator? There is a solution.
23:10 - Driving traffic once you’ve optimized your marketing channels to capture leads
- High intent searches
- HyperLocal ads to be laser-focused on your market
26:45 - The time and insight to manage ad campaigns and the leadPops Do-It-For-Me solution - Google and Facebook advertising options
30:35 - The lead pipeline and expectations for how each lead behaves and responds. Regardless, speed-to-contact is key
32:39 - Marketing Advisors and the leadPops Client Success team and resources
36:54 - The importance of a fully connected solution (The Local Growth Bundle), and not executing marketing a la carte. Managing everything separately costs time and money and opportunities.