The Making of a Marketer - Impacting Lives as a Marketing Executive
Description
We are excited to have an important conversation this afternoon with President and CMO of Cactus, Jeff Graham.
Jeff boasts a range of marketing expertise as a former college instructor, Account Director, Managing Director, and SVP. Now as CMO, Jeff is impacting lives at the highest of highs. On the heels of hashtag
#WorldMentalHealthDay, we're excited to learn more about the Cactus campaign for Man Therapy. During this project, Jeff led initiatives branding the world's first brand and digital wellbeing platform dedicated to men's health.
Leading to over 1,000,000 visitors, Jeff is on the forefront of creating real impact with marketing strategy. We will discuss what it means to be an agency diving into this space, what this cause means to Cactus, and an overlook of the current agency landscape.
Learn more about your ad choices. Visit megaphone.fm/adchoices
United States
