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The Marketing Behind A Million Dollar+ Gym

The Marketing Behind A Million Dollar+ Gym

Update: 2025-10-15
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This week, we're joined by FMA clients, John and Shannon from Method3 Fitness, a thriving studio in San Jose that's redefining what success looks like in the fitness industry.

John and Shannon have built a $2M business with over 500 active members by doing things differently — from weekly billing and pricing psychology to fostering a culture of accountability and connection.

They share exactly how to build systems that let you scale sustainably and lead with purpose.

Key highlights of this episode include:

✅ Why shifting to weekly billing transformed their cash flow and retention.

✅ The pricing mindset that removes fear and builds confidence.

✅ How community events and storytelling fuel long-term engagement.

✅ The secret to retaining team members for over a decade.

✅ Why focusing on one ideal demographic can double your success.

 

Connect with Method3 Fitness: https://www.instagram.com/method3fitness/

 

If you enjoyed this video and want to find out more information, click this link to view our website: https://fitnessmarketing.agency/

 

WE HELP GYM OWNERS, PERSONAL TRAINERS AND COACHES GET MORE LEADS, SIGN NEW MEMBERS AND GROW THEIR BUSINESSES! 

 

Visit our website to learn how we can help you grow your gym business: https://fitnessmarketing.agency/

 

Be sure to subscribe to learn how to successfully scale and grow your fitness business.

 

Where to follow FMA?

Instagram: https://www.instagram.com/fitnessmarketingagency/

Facebook: https://www.facebook.com/fitnessmarketingagency/

LinkedIn: https://www.linkedin.com/company/fitnessmarketingagency/

Website: https://fitnessmarketing.agency/

Ben: https://www.instagram.com/mrbenjamindavis/

Charlie: https://www.instagram.com/charliehorton/

Luke: https://www.instagram.com/lukebrobinson_/

 

#fitness #marketing #gym #fitnessmarketingagency #gymowner #personaltrainer #fitnessbusiness

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The Marketing Behind A Million Dollar+ Gym

The Marketing Behind A Million Dollar+ Gym