The Power of Empathy in Science Communication: Dr. Jess Steier, Founder of Unbiased Science
Description
“My most powerful content is when I lead with my voice as a mom because I have the same concerns about keeping my kids safe as my audience does. It’s a powerful and effective way to find common ground with people,” says Dr. Jess Steier, a popular public health scientist and science communicator seeking to bridge divides and foster trust through empathetic, evidence-based communication. Dr. Steier has several platforms from which to do this work, including Unbiased Science -- a communication hub that uses multiple social media platforms and other communications channels to share validated health and science information -- and as executive director of the Science Literacy Lab, a nonprofit organization dedicated to reaching a diverse audience seeking clarity and reliable information on scientific topics. “The science is less than half the battle,” she explains. “It’s about how to communicate with empathy.”
Join Raise the Line host Lindsey Smith for a valuable conversation that explores:
- What sources Dr. Steier relies on to validate information
- How she uses “escape room” exercises to train clinicians on empathetic communication
- Why tailored, story-driven messages reach audiences more effectively than facts.
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