The Price of Integrity: How Toast's Fee U-Turn Proved Their Commitment to Restaurants
Description
This episode we'll examine the events leading up to this critical pivot, investigating how a hidden fee led to widespread customer outrage. But it's not all controversy and chaos. In a commendable display of accountability, Toast admitted their mistake and promptly eliminated the fee, which mitigated the uproar and reinstated trust in their brand. Through this journey, we'll explore the invaluable lessons this case offers in maintaining customer trust, transparent business practices, and having the courage to right a wrong.
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We see the world through the eyes of the independent restaurant owner - hospitality, integrity, hard work, community, and innovation. This is a show for the progressive restaurateur and the curious cook looking to take the next step.
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