The Role of Creativity in Entrepreneurship with Dave Crosby from Wyze
Description
In this episode of Built to Stay, we interview Dave Crosby, founder of Wyze. We talk deeply about DTC (direct to consumer) businesses, how they are able to make such a high quality product at a fraction of the cost, how their companies mindset has shaped their success, and we also get to know a little about Dave and his daughter who have had a successful career as a performing duo.
Introduction to Dave - 1:26
Claire's Video's - 12:13
Hot Wyze Started - 24:28
What is next for Wyze - 44:32
“You mentioned before that we must have spent a ton on marketing. The truth is we’ve spent almost nothing on marketing. All we do, is we obsess over customers and make a great product...and then we listen to our community and just make the product as good as we possibly can and they just tell their friends.” 42:38



