DiscoverPersuasion by the PintThe Secret Sauce Behind Cult Followings - Strategies from the Biggest Retailers
The Secret Sauce Behind Cult Followings - Strategies from the Biggest Retailers

The Secret Sauce Behind Cult Followings - Strategies from the Biggest Retailers

Update: 2025-07-26
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On this 400th episode, David Dutton and Ben Blackmon join us to discuss how certain retail brands methodically turn casual shoppers into fanatics by employing persuasion principles such as scarcity, social proof, and commitment & consistency.

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The Secret Sauce Behind Cult Followings - Strategies from the Biggest Retailers

The Secret Sauce Behind Cult Followings - Strategies from the Biggest Retailers

Jonathan Taylor