The Secret Sauce Behind Hawkers’ Cult Following and Savory Fund Deal with Kaleb Harrell & Andrew Smith
Update: 2025-08-27
Description
What happens when a cult-favorite restaurant brand and a powerhouse private equity firm join forces? In this episode, Hawkers Asian Street Food CEO and co-founder Kaleb Harrell and Savory Fund managing partner and co-founder Andrew Smith unpack the story behind Hawkers’ meteoric rise—and the strategic investment fueling its next chapter. From standout AUVs and fanatical guest loyalty to the lessons learned during Chapter 11, Kaleb shares what makes Hawkers a category-defier, while Andrew reveals why Savory saw something special in the brand and how the partnership will accelerate growth while preserving its cultural DNA.
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