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The Secret to Creativity

The Secret to Creativity

Update: 2025-08-22
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Thanks to MAINGEAR for speeding up everything for us. Check out the VYBE line that’s making up the core of Matt’s new studio -- and use code CREATE for a free additional year of warranty on desktops: https://maingear.com/ref/656/




Join Our Patreon: https://www.patreon.com/thecreateunknown




This week, we’re asking a deceptively simple question: how should creators consume? We revisit the balance between watching, reading, and listening versus actually making. Is it possible to create without first consuming? Or does avoiding influence make your work stronger?




Through stories of building a comedy library on Netflix DVDs, discovering hidden techniques in books, and even the ripple effect of early YouTube creators like AVGN, we explore why consumption in service of creation can be the most powerful tool of all.




Along the way, we dive deep into the tricky territory of originality, subconscious influence, and the role of “craft” in any art form. Is originality just remixing what’s already there? And how do you know when you’re ready to stop studying and finally publish?




Big thanks to our listeners and patrons for being here—we’ll see you next week!




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Join our Discord to talk with artists, creators, and fans of the finer things in online life: http://discord.gg/tcu




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CREDITS:




Hosts: Kevin Lieber and Matt Tabor


Executive Producer: Ben Webster


Editor: Spencer Vann


"Created in the Unknown" theme by Basswaite: https://linktr.ee/Basswaite


Theme by Mega Drive → http://megadrivemusic.com


Opening Animation: Kidmograph


City Animation: Eric Langlay




"The Create Unknown" is produced by Unknown Media.




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The Secret to Creativity

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