DiscoverSharp Tech with Ben ThompsonThe Strategic Logic of the iPhone 16, Services Upside and Downside, Steve Jobs and Modern Apple
The Strategic Logic of the iPhone 16, Services Upside and Downside, Steve Jobs and Modern Apple

The Strategic Logic of the iPhone 16, Services Upside and Downside, Steve Jobs and Modern Apple

Update: 2024-09-121
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What Apple's iPhone event signals about priorities for the company, a digression on the App Store and its attendant risks, and thoughts on what Steve Jobs could and couldn't change about Apple in 2024.


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The Strategic Logic of the iPhone 16, Services Upside and Downside, Steve Jobs and Modern Apple

The Strategic Logic of the iPhone 16, Services Upside and Downside, Steve Jobs and Modern Apple

Andrew Sharp and Ben Thompson