The TNT Report Podcast: Marketing Tips, News, and Tools for Small Business (Episode 05), covering the week ending Friday, Feb. 4.

This podcast provides a weekly compilation of curated information for small business owners, entrepreneurs and marketers to grow their business and online presence.

According to Morning Consult, for consumers’ second pandemic-era Valentine’s Day, COVID-19 concerns and personal finances will have them staying home to celebrate. Half of Americans plan to celebrate Valentine’s Day in 2022, which is similar to pre-pandemic (2017), when Morning Consult last collected this data. But restaurants shouldn’t count on a rush this Valentine’s Day: Only 43% of those celebrating plan to go out to dinner, compared to 69% who said the same pre-pandemic.

This week's tip is about YouTube metrics to focus on to grown your channel – eight of them to be exact. This is just one of four tips provided in this week's newsletter.

In news, there’s outrage over Minnie Mouse’s new pantsuit that’s replacing her iconice red and white polka-dot dress, the number of U.S. web accessibility lawsuits grew 15% in 2021, Inside Radio reports on the top radio formats, and Google announces Workspace Essentials Starter.

This week's tools are the blur web app and lunch club, an online networking site using AI designed to increase one-on-one engagement.

The "Friday Freebie" is a free technical SEO course by Blue Array

And for our "bonus" content deals with artificial intelligence being used as an important marketing tool.

Please follow, like or subscribe to the podcast at jimperson.com/tnt-podcast, and leave a rating or review in your favorite podcast app. You might also want to sign-up for my weekly TNT Report e-newsletter for even more tips, news and tools at jimperson.com/tnt.