DiscoverStrictly BusinessThe Trade Desk’s Matthew Henick Talks Ventura, the OS Looking to Change the Smart TV Game
The Trade Desk’s Matthew Henick Talks Ventura, the OS Looking to Change the Smart TV Game

The Trade Desk’s Matthew Henick Talks Ventura, the OS Looking to Change the Smart TV Game

Update: 2025-08-29
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The SVP of the Ventura TV operating system for The Trade Desk lays out the digital ad giant’s vision for the forthcoming OS, the challenges facing the business and how TTD hopes to rewrite the rules for CTV.

See omnystudio.com/listener for privacy information.

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The Trade Desk’s Matthew Henick Talks Ventura, the OS Looking to Change the Smart TV Game

The Trade Desk’s Matthew Henick Talks Ventura, the OS Looking to Change the Smart TV Game

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