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The White House Gets Into the Nudge Business

The White House Gets Into the Nudge Business

Update: 2016-11-03

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A tiny behavioral-sciences startup is trying to improve the way federal agencies do their work. Considering the size (and habits) of most federal agencies, this isn't so simple. But after a series of early victories -- and a helpful executive order from President Obama -- they are well on their way.

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The White House Gets Into the Nudge Business

The White House Gets Into the Nudge Business