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The science of behavioral analytics: Will the consumer revolt?

The science of behavioral analytics: Will the consumer revolt?

Update: 2023-05-31

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Bill Bruno, CEO of Celebrus, discusses new innovations in behavioral analytics, discusses if we've hit the point where consumers will start to push back against ever more data points, and shares stories of how fraudsters not only target your consumer goods, but your entire home.

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The science of behavioral analytics: Will the consumer revolt?

The science of behavioral analytics: Will the consumer revolt?

Merchant Fraud Journal