DiscoverThe Winner's PlaybookThis is how scammers know exactly how to hook us
This is how scammers know exactly how to hook us

This is how scammers know exactly how to hook us

Update: 2025-10-09
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𝗪𝗼𝘂𝗹𝗱 𝘆𝗼𝘂 𝗳𝗮𝗹𝗹 𝗳𝗼𝗿 𝗮 𝘀𝗰𝗮𝗺? 𝗛𝗲𝗿𝗲’𝘀 𝗵𝗼𝘄 𝘁𝗼 𝘀𝗽𝗼𝘁 𝗼𝗻𝗲 𝗯𝗲𝗳𝗼𝗿𝗲 𝗶𝘁’𝘀 𝘁𝗼𝗼 𝗹𝗮𝘁𝗲! 

Scams and hacks are getting more sophisticated every day. From phishing texts and deepfake video calls to fake investment platforms and remote access attacks, it’s getting harder to tell what’s real and what’s a trap.

In this episode of The Winner’s Playbook, Josh and Billy break down the scams they’ve seen firsthand, including stories from clients, friends and even their own families. They cover the most common red flags, from too-good-to-be-true returns to fake tax documents and duplicate accounts on TikTok pretending to be financial advisers.

They also unpack how these scams work, why they’re getting harder to detect, and how scammers use emotion and urgency to hook you in. Plus, they’ll give you practical tips to protect your accounts, your identity, and your money using habits like two-factor authentication, strong passwords, banking alerts and safe money transfers.

If you’ve ever received a dodgy email, a weird text from your “bank,” or been curious about how scammers really operate, this episode will give you clarity, confidence and a few laughs along the way.

Subscribe, leave a comment, and share this one with your family, especially the older generation.

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Want to find a Adviser that suits your financial needs:
https://www.linkwealth.com.au/


Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link


Josh's TikTok: https://www.tiktok.com/@joshleefinadv
Billy's TikTok: https://www.tiktok.com/@billynormanfp

Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified


Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide


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General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation.

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This is how scammers know exactly how to hook us

This is how scammers know exactly how to hook us

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