DiscoverKnow Your ShipThree Founders. One Vision. Ivy City Co.
Three Founders. One Vision. Ivy City Co.

Three Founders. One Vision. Ivy City Co.

Update: 2025-08-06
Share

Description

Whitney Smith and Madeline Becker Hamilton launched Ivy City Co. with a simple idea — to design dresses they actually wanted to wear. What started as a creative outlet quickly became something more: a growing community, a national brand, and a business built on connection, confidence, and thoughtful design.

In this episode, the Ivy City co-founders share how they scaled a hobby into a full-scale operation, what it takes to lead as a trio, and how staying close to the customer has shaped everything from sizing to storytelling. They talk candidly about self-doubt, growing pains, and the kind of decision-making that can’t be found in a spreadsheet.

We get into motherhood, friendship, and what it looks like to build a business that feels as personal as it is powerful.

This one’s about alignment, intuition, and showing up for what matters.


Powered by www.ehub.com


Connect with us!

https://linktr.ee/knowyourship


Connect with Ivy City Co.

LinkedIn:  https://www.linkedin.com/company/ivycityco/ 

X:  https://x.com/ivycityco 

Instagram: https://www.instagram.com/ivycityco/ 
TikTok: https://www.tiktok.com/@ivycityco

YouTube: https://www.youtube.com/@ivycityco

Comments 
In Channel
loading
00:00
00:00
1.0x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Three Founders. One Vision. Ivy City Co.

Three Founders. One Vision. Ivy City Co.

eHub