DiscoverThriving as aThriving as a content creator
Thriving as a content creator

Thriving as a content creator

Update: 2025-03-25
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Description

Is being a content creator all about glamour and freebies? Thrive co-hosts Daryl and Estelle find out from Sya (@syafiqapls) and Leah Shannon (@mizchiefmagik) what being a content creator is REALLY like. 

Time stamps:

02:52 - Content creator is a dream job?

05:22 - Oversaturation in the market

08:35 - Agency vs independent

10:34 - Who pays you?

12:58 - Influencer vs content creator

18:01 - Comparing with office job

23:38 - Dealing with burnout

34:34 - Best and worst parts of job

46:29 - Sponsored content

50:30 - Is content creation sustainable?

53:34 - Final advice

Credits:

Written by: Daryl Choo and Vivien Shiao

Hosted by: Daryl Choo and Estelle

Edited by: Andrew Wong and Rasuna Azrayl

Produced by: Andrew Wong

Send your questions, thoughts, story ideas, and feedback to thrivebt@sph.com.sg

services. Please consult professional advisors for independent advice. 

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Thriving as a content creator

Thriving as a content creator

The Business Times