Understanding and Engaging with Generation Z
Update: 2023-09-13
Description
As the newest generation to enter the workforce and consumer market, Gen Z is undoubtedly making an impact. Born between the mid-1990s and mid-2000s, this cohort is characterized by their innate digital savvy and ability to navigate the online world like no other generation before them. With a unique set of values and perspectives, Gen Z is poised to challenge traditional norms and reshape industries.
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