In this episode, we'll be learning from Jenn Underwood (from FinGoal) about how companies with large data sets can use that aggregated data to make better marketing campaings.

We'll be focus on how financial institutions can use transactional data to better know their customers, and subsequently surface the right offers and marketing campaigns. We are leaving the days of generic offers and marketing behind, and this episode will have you thinking of how you and your clients can use the data you have access to, to do better marketing. 

FinGoal builds insights & analytics for trusted financial brands all predicated on better understanding their individual users on a human level.

Find Jenn here: https://www.linkedin.com/in/jenn-underwood/ 

Learn more about FinGoal here: https://fingoal.com/