Video That Converts: How to Write Video Scripts That Sell
Description
In today’s episode, we walk through Chapter 5 of The Perfect Launch System, showing you how to write video scripts that do more than just tell a story, but sell. Whether you're launching your first product or looking to scale, you’ll discover a simple, powerful framework for creating marketing videos that convert. From crafting a strong creative brief to structuring a persuasive script and polishing it for production, we cover the elements that can make or break your video, no matter your product type or industry. And if you’re worried about working in a “boring” or saturated space, you’ll love the real-world example from Rrhoid Rage, a brand that used humor to go viral in a market most people don’t even want to talk about.
In this episode of the Harvest Growth Podcast, we’ll discuss:
- How to write a strong creative brief to align your vision
- The 5-part script structure that hooks, informs, and converts
- Why tone and platform matter when crafting your message
- Pro tips for increasing video conversion rates
- Brilliant tips for selling through humor
Need help creating high-performing video scripts for your launch?
Get the full Perfect Launch System book on Amazon or download a free digital copy at PerfectLaunch.com. It's your step-by-step guide to launching and scaling a successful product or brand.
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