WATCH: Vanity Metrics Get You Nowhere. Data You Shouldn’t Focus On.
Description
We all like data. Data are the numbers that tell us how we’re doing. However, not all data is created equal.
Enter the KPI – Key Performance Indicator.
These are the numbers that tell the true picture of how our company is doing. Their nemesis are the vanity metrics. Vanity metrics help us feel good about ourselves and trick us into thinking we’re making progress.
We all enjoy getting “likes” and follows when we post content, but do they truly indicate progress? Probably not. That’s why they’re called vanity metrics. Tracking them can be largely a waste of time.
So what numbers should you track? What should be your KPIs? Watch below and post what you’re tracking.
Timeline:
0:45 – “What gets measured, gets managed.” – Peter Drucker
1:10 – Follower count doesn’t matter.
1:40 – What to track on your website: bounce rate, pages viewed, calls to action
Read the SEO Guide to More Traffic
Unlimited, Online Training for Entrepreneurs
Get access to this and dozens of other entrepreneur startup courses
Invincible Robots is a training community with a library of actionable courses combined with a community of worldwide entrepreneurs. Don’t waste thousands of dollars buying one course at a time. Get the all-you-can learn buffet to learn and implement the knowledge to get measurable results.
The post WATCH: Vanity Metrics Get You Nowhere. Data You Shouldn’t Focus On. appeared first on Invincible Robots.
United States
