DiscoverWUWM NewsWI high school athletes can now sell their name, image. Darcy Doyle is the first to do it
WI high school athletes can now sell their name, image. Darcy Doyle is the first to do it

WI high school athletes can now sell their name, image. Darcy Doyle is the first to do it

Update: 2025-09-04
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Wisconsin's first name, image and likeness deal (NIL) went to a female lacrosse player at the University School of Milwaukee. Here's what she'll be selling.
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WI high school athletes can now sell their name, image. Darcy Doyle is the first to do it

WI high school athletes can now sell their name, image. Darcy Doyle is the first to do it

WUWM 89.7 FM - Milwaukee's NPR