WPP Media Sports: Data-Driven Sports Advertising
Update: 2026-01-06
Description
WPP Media Sports, a new division of WPP, is revolutionizing sports advertising with data-driven strategies, analytics, sponsorship activation, and content creation. Led by Martin Blich, the division is poised to help brands maximize their ad spend in the face of skyrocketing sports ad spending and the rise of streaming. With partnerships like GumGum and Relo Metrics, WPP Media Sports is set to provide clients with a competitive edge in this hot market. Checkout Solipillow.com
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