DiscoverMarketing MonkWakefit's Sleep-Centric Growth Marketing Strategy
Wakefit's Sleep-Centric Growth Marketing Strategy

Wakefit's Sleep-Centric Growth Marketing Strategy

Update: 2025-10-31
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Here's how Wakefit turned mattress marketing into a sleep revolution using humor, data, and D2C strategy to build a ₹1,000 crore brand in India.

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Wakefit's Sleep-Centric Growth Marketing Strategy

Wakefit's Sleep-Centric Growth Marketing Strategy

Angad Singi