Walmart Partners with ChatGPT, Ulta Beauty Launches Marketplace & Target Drops Woolrich Collection
Update: 2025-10-15
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Welcome to Omni Talk's Retail Daily Minute, sponsored by Mirakl.
In today's Retail Daily Minute, Omni Talk's Chris Walton discusses:
- Walmart partners with OpenAI to integrate ChatGPT into its shopping experience, aiming to transform eCommerce beyond traditional search bars and catch up to Amazon's Rufus assistant.
- Ulta Beauty officially launches UB Marketplace, a curated third-party platform built on Mirakl to expand its beauty and wellness assortment and compete with Sephora.
- Target announces a limited-time collection with outdoor lifestyle brand Woolrich, featuring 100+ items starting at $2, with early access for Target Circle 360 members.
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Be careful out there!
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