Weekly Business News for June 28 | YouTube is flying under the radar as the biggest threat to traditional TV
Description
TAKEAWAYS
- Discussion about the upcoming release of the EA Sports College Football 2025 video game and its potential impact on businesses
- Emphasizing the importance of leveraging the game for marketing and promotional opportunities
- Ideas for businesses to capitalize on the excitement surrounding the game, such as hosting release parties, giveaways, and NIL deals with college athletes
- Importance of providing actionable advice and real-life tips to the audience
- Promotion of sponsor, Brandon Bills, and the benefits of using their custom merchandise services
- Dominance of YouTube in the media landscape and its impact on viewership
- Importance of businesses having a presence on YouTube and running ads to reach their target audience effectively
- Excitement about Amazon Prime Day and potential deals available to Prime members
- Volkswagen's investment in Rivian and its potential impact on the electric vehicle market
- Discussion on the design, appeal, and market appeal of electric vehicles, specifically the Rivian and Tesla Cybertruck
TIMESTAMPS
The introduction (00:00:00 ) Introduction to the podcast and a mention of a sponsor, Rudy Rick Stein's podcast.
The start of the show (00:01:03 ) The hosts introduce the show and mention the number of downloads and episodes.
Casual conversation and gratitude (00:01:26 ) Casual conversation between the hosts, expressing gratitude and discussing the podcast production.
Discussion about the weather and video games (00:03:02 ) The hosts talk about the weather and reminisce about video games, specifically the upcoming release of EA Sports College Football 2025.
Importance of the video game release (00:06:34 ) The hosts discuss the significance of the video game release in the context of the gaming and esports industry.
Marketing and promotional opportunities (00:13:00 ) The hosts discuss how businesses can leverage the release of the video game for marketing and promotional opportunities, including giveaways and tie-ins with college sports.
Sponsorship mention and promotion (00:17:14 ) The hosts mention their sponsor, Brandon Bills, and promote their custom merchandise services.
Closing remarks about the sponsor (00:20:57 ) The hosts conclude with positive remarks about their sponsor, Brandon Bills, emphasizing the ease of working with them and the quality of their products.
The rise of YouTube dominance (00:21:45 ) Discussion on how YouTube is dominating traditional TV and the shift in media consumption habits.
The impact of YouTube on viewership (00:23:52 ) Exploration of how YouTube's dominance is shaping the media consumption habits of the younger generation and its impact on traditional TV.
Business implications of YouTube dominance (00:30:28 ) Insights into the importance for businesses to have a presence on YouTube and the value of running ads on the platform.
Amazon Prime Day (00:33:55 ) Discussion about the annual Amazon Prime Day event, including the benefits and experiences of shopping during the sale.
Dave and Busters experience (00:36:23 ) Anecdotes about a visit to Dave and Busters and the experience of redeeming tickets for prizes, including a humorous story about a Roomba vacuum.
Volkswagen's investment in Rivian (00:42:21 ) Analysis of Volkswagen's investment in Rivian, a struggling electric vehicle maker, and its potential impact on the EV market.
Electric Cars and Design (00:43:39 ) Discussion on the design and appeal of electric cars, specifically the Rivian, and concerns about longevity and affordability.
Cybertruck and Specialized Vehicles (00:46:36 ) Comparison of the Rivian to the Tesla Cybertruck, concerns about specialized vehicles, and the increasing presence of the Cybertruck in Miami.
Summertime and Sign-off (00:49:27 ) Casual conversation about the heat, upcoming rainstorm, and sign-off with well wishes for the weekend and Independence Day.
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