In The Cloud Realty Explained Podcast - Introduction Episode

In this first episode Real Estate industry veteran and host Kevin Cottrell and co-host Gene Frederick introduce us to the In The Cloud Realty Explained Podcast and talk about why they are getting the word about EXP out there through this podcast.

The EXP model is a breakthrough model offering agents real company revenue share and increasing sales and income. Popular and highly successful Real Estate Agents are more and more joining EXP and will be interviewed in the following episodes of the In The Cloud Realty Explained Podcast debunking all rumors and misinformation by sharing their personal experiences and talking about how and why they moved to EXP. 

Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video.

Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly.  

EXP offers agents:

• Company Revenue Share
• Quick and easy collaboration between agents through the cloud based system
• Frequent detailed online training
• A community of Agents helping each other
• Benefits and growth  

Take away

EXP is agent driven, agent focused and is the fastest growing Real Estate company.

PODCAST TRANSCRIPTION

KEVIN: Welcome to the first episode of In The Cloud. The EXP Explained Podcast I am host Kevin Cottrell and I'm pleased to have my co host Gene Frederick here with me welcome Gene.

GENE: Hey Kevin how are you.

KEVIN:  I am well so this is our first episode where we get to let people know about this disruptive podcast that we're launching. So when you and I were brainstorming about how to get the word out about EXP in other words there's so much misinformation. What was it that you thought was so important about us getting the word out and why we should do this in this podcast.

GENE: Well I think the agents that are joining us. Kevin you and I have talked about it. The quality of real estate agents that are joining us across the nation is just phenomenal. I don't think I've ever ever seen it in the industry before. And so the level the quality of professionals that are joining us from all other types of companies and independents. We felt you and I talked about it to hear prominently why they made the decision so quick and they're joining us so fast and again you and I have been attracting agents all our lives and we've never seen agents at this caliber make the decision in such a short amount of time in a week in ten days in two weeks. And they've been at other companies for oh my gosh 10 years 15 years 20 years. So there's no better way to do it than do podcasts and actually hear it from their own words as to why they made their decisions. Because it's going to vary from agent to agent.

KEVIN: Well I think it's also important and we talked about this with the fact that as the number of agents per week or per month has ramped up there's been a lot of noise and misinformation in the industry and there's no better way to get things out than to hear directly from agents. In other words it doesn't matter if they came from a franchise system or they came somewhere else. There's a lot of that back channel chatter about oh you know John left for this reason are oh she or he left for this reason. And the agents in their own words. It's pretty incredible not only for the reason you just mentioned with them joining quickly but the level of due diligence. I mean these are people that are running big businesses. I mean we've got interviews lined up with people that you know maybe as a 5 or 6 million dollar producer maybe it's a brokerage that had 50 75 agents 100 agents. Maybe it's a 250 million dollar a year team that was the top team for their franchise. Across the board everyone looked at the value proposition and their own words they're going to share with you things like they they're blown away. "I can't believe it". "I've never seen anything like this". "I can create wealth for my team". And as you mentioned both of us were team leaders never in my career. Never in your career did we have a 250 million dollar producer go OK I'm in. I'm going even after you know as we know as team leaders they get wowed by their franchise don't they right? They get flown into the headquarters and they get the real dog and pony and we're still seeing them coming aren't we.

GENE: Well what's excited about Kevin is our system our model is the same for everyone. It's just the opposite of what most companies do. Like you mentioned wine and dine them and offer them money and offer them freebies here and freebies there. What we're doing is exactly the opposite. This model is the same for a person that's doing three million a year that somebody is doing 300 million a year. It's the same exact model. And I really think that attracts every agent from a brand new agent all the way up to a mega mega agent and that's exciting to me is that they're looking at the model they're researching it. Some of them for months I have a lot of the top agents. They've taken a month out of their lives to research us and they've come back and go well it's real. It's working. And I said Yeah. And now again on the other flipside I've had agents go you know I've been at the same company for 20 25 years. I've seen every model out there. This is the first one that's intrigued me. Well it's because it's the first different model and you and I've talked about it and that's what's with these podcasts are going to show it's a brand new real estate brokerage model that Glen Sanford invented back in late 2009. It's just his brilliance and the fact that him and Jason guessing who's been our CEO now for you know since we started in late 2009. Those two gentlemen have brought this model to life and we're just here just can't wait to hear different agents describe what hit them. Boom agent ownership what hit them revenue share and like you said with big teams they really really care about their team members and they want their team members to have a better life and have equity in their lives and have a cash flow that maybe will continue in their later years so it's very very exciting I can't wait to the people we've got tap that you guys are going to hear are just the who's who of the industry and it's going to be exciting exciting podcasts that we're doing.

KEVIN: I want to echo that because I can tell you in a lot of the interviews I did the whole team aspect people caring about their team members the normal cycle right? You know some of the franchises really focus on teams like those rainmakers will be going to a multi market, attract talent right they're focused on that laser focused. And then there's a built in conflict right. You get your talented person that's on the listening side of the buy side. They grow up they mature in the business and then the built in conflict is they want to go do their own thing. And when you hear these EXP agents that have been around for a little bit what they're doing is they're trying to nurture these people now to go do exactly that because the revenue share and the equity and everything is such a win for everybody. They want them to succeed. In other words you don't have that normal strife that occurs if somebody has a team and then the lead listings special's wants to go form their own team and then there's now strife between the original rainmaker and them. I've got interviews where people are telling me that's not what happened I'm encouraging my people to do that. The second thing they're talking about in many of these interviews is revenue share. They are working diligently with their team members to build them basically residual income and they're having success with that that helps with retention and helps with growth that helps with attraction for them as their value proposition as a team. It's as you said Gene it's a breakthrough model that eliminates so many of the problems right? There's franchise systems and you and I work for a great one right? They claim they were agent focused and if you look at this compared to that are not aged in focused. In other words all of the agents are pulling the same direction every agent that we interview on here gives their contact information and makes the statement I don't care how you learn about EXP. If you have questions and you feel I can help you make a great decision text me call me. Let's have a conversation about it. Other than being a shareholder and an advocate an evangelist for EXP those agents have no direct benefit. And you and I both know as team leaders in a franchise system. We didn't have that kind of culture and dynamic and that's one of the biggest ahas I've seen in the interviews that I've done where people are just blown away as they get inside the EXP with the culture. The fact that all of the agent owners are pointed in the same direction and willing to help and that's something that I know Gene you and I talk about a lot. It's a pretty incredible thing to witness isn't it.

GENE: Oh yeah. It's so fun when when I first met Glenn three years ago Glenn Sanford's our founder and visionary. He said Gene we're going to create a collaborative model. And I heard that word collaborative and I said well i