In this powerful episode, we explore the critical importance of living by your values as a man, even when it costs you financially. Through a personal story of firing a high-paying client who violated core business values, we discuss how unwavering principles lead to authentic leadership and better decision-making. Learn why establishing clear values isn't just about business—it impacts your relationships, wealth, and personal growth. Discover how to stop falling for everything by standing firm in your beliefs and creating clear boundaries that align with your true north. Perfect for entrepreneurs, leaders, and men seeking personal transformation who want to build a life of integrity and purpose. Get actionable insights on defining your values and applying them consistently across all areas of life, even when faced with difficult choices.

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