DiscoverSecond NatureWhat Is A Content Residency?
What Is A Content Residency?

What Is A Content Residency?

Update: 2025-10-31
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Michelle Bates organized and executed a "content residency" in New Zealand, and it instantly caught our attention. Collaboration between multiple brands, athletes and creators, all in one of the most epic outdoor playgrounds on this planet. We had to know more about how this came together - and more importantly - where it's going.

Show Notes:

Outsiders: https://for-outsiders.com/

NZ Experiences: https://for-outsiders.com/book-our-trips

February Residency: https://for-outsiders.com/february-nz-content-residency-eoi

Marriott Bonvoy Outdoors: https://www.marriott.com/en-us/outdoors

People For Bikes: https://www.peopleforbikes.org/

Second Nature - Jonathan Levitt Episode: https://www.youtube.com/watch?v=fYEjPke9Btg

BPC - Brand, Product, Content:

Outdoor Brand Camp: https://www.outdoorbrandcamp.com

Women Who Run With Wolves: https://amzn.to/47O5Z40

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Follow us on Instagram: https://www.instagram.com/secondnature.media

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

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What Is A Content Residency?

What Is A Content Residency?